The cosmetics industry has undergone significant changes in recent years. You’ve probably heard the term Clean Beauty, which has gained momentum in the beauty industry. Today, many brands are rushing to catch up and create clean product lines, while natural cosmetics brands have long been ahead—offering the use of clean, natural, and effective products. What exactly is clean beauty? What are its benefits? Which products should you buy? All the answers in this article.
Clean Beauty – What Does It Mean?
As mentioned, one of the key changes in the beauty industry is the increasing demand for natural and clean beauty products. This is because consumers are becoming more aware of the ingredients in their skincare and makeup products, and are therefore seeking products made from natural, non-toxic ingredients, free from harmful chemicals or synthetic materials. This has led to the rise of clean beauty brands, focusing on using natural and sustainable ingredients that are safe for both consumers and the environment.
“A clean ingredient is one that is harmless to both humans and the environment and is researched and approved by a commercial or voluntary organization,” explains Ido Magal, founder and owner of Lavido. According to him, they ensure to regularly update and check the list of ingredients, “We conduct studies, and if necessary, we remove ingredients from the list. For example, we had a preservative that over the years we discovered caused sensitivity, so we removed it from our products. In contrast, it is still used in conventional cosmetics. Clean ingredients are healthier for us and the environment, and studies show they are just as effective. We carry the message of clean ingredients, and it’s part of our agenda.”
The Benefits of Clean Beauty
- Maintaining Overall Health: One of the main advantages of using clean beauty products is that they are free from harmful chemicals that could cause skin irritation, inflammation, or even cancer. Many traditional beauty products contain chemicals such as parabens, phthalates, and sulfates, which are linked to a variety of health problems. These chemicals can also harm the environment, as they may pollute waterways and harm marine life. Products made with natural ingredients such as plant extracts, essential oils, and organic compounds are gentler on the skin and do not harm the environment.
- Skincare: Many natural ingredients have therapeutic aromatherapy properties that can soothe and heal the skin. For example, aloe vera can help calm sunburns, while lavender oil can aid in relaxation and reduce stress. Moreover, these products often contain high levels of antioxidants, which help combat free radicals and reduce signs of premature aging. These antioxidants protect the skin from environmental pollutants and UV radiation, which can lead to wrinkles and age spots.
- Effective Results: These products are often more effective than conventional cosmetics. The reason is that natural ingredients are usually stronger and more concentrated than synthetic ones, so they can deliver better results in a shorter amount of time. For example, a serum made from natural oil extracts can hydrate and nourish the skin more effectively than a conventional moisturizer.
- Eco-Friendly: Clean Beauty is also an ethical and sustainable choice. In addition to using natural ingredients that do not harm the environment during production, many clean beauty brands use eco-friendly packaging that is reusable and does not contribute to waste.
Lavido: Leading the Clean Beauty Movement in Israel
As mentioned, many brands are dedicated to creating clean beauty products. However, if you are looking for natural and high-quality products, Lavido is a great choice. Here are some key advantages that indicate choosing Lavido products means choosing uncompromising quality:
- Plant Extraction: Our plant extraction methods are eco-friendly, and you can find the number of natural extracts the product contains on the packaging.
- Ingredient Transparency: Every package comes with a full list of ingredients—because we have nothing to hide.
- Clean Beauty Accessibility: Each package includes a ‘BENEFITS’ list, so you can be sure the product is free of harmful ingredients.
- Cruelty-Free: We are certified by the international organization PETA.
- Vegan: Our products are certified vegan by Vegan Friendly.
- Gluten-Free: All of our products are free of gluten.
Lavido for the Environment
Our commitment to nature and preserving the planet is a top priority. We are constantly striving to improve our products and production processes. Here are a few important things to know:
- Eco-Friendly Packaging: Our new products are launched in sugarcane tubes that are 100% recyclable and environmentally friendly.
- Vegan Products Not Tested on Animals: Our brand has official certification from PETA, the world’s largest organization for animal rights. We are also certified by Vegan Friendly, an Israeli organization that promotes veganism and animal rights.
- Lavido for Endangered Species: The increasing popularity of herbal medicine and essential oils has led to the use of various plants with healing properties in the cosmetics industry. These essential oils require the extraction of large quantities of plant material—up to 100 times more to make just one bottle of essential oil. We make sure not to use materials derived from endangered plants, which is why we have removed oils such as rosewood and sandalwood from our formulas. Additionally, we have eliminated palm oil from all our products, due to the widespread destruction of these trees for palm oil production, which threatens the habitat of the orangutan, an endangered species.
- NON-GMO: Our products are made with minimal processing of organic oils from plants that have not undergone artificial manipulation or genetic engineering.
Clean Beauty – Only from Lavido
Did you know? You are part of the big revolution happening around the world! When you purchase Lavido products, you take responsibility and consciously choose to incorporate natural and effective ingredients into your body. In doing so, you say no to harmful chemicals. There’s no doubt that once the products arrive, all you’ll worry about is when the cream will run out. If you’d like to explore our products you can conveniently and securely purchase through our website, and the products will be delivered right to your door. We’re happy to assist you with any questions: info@lavido.nl
